We’re paying someone to do some social networking for us over the next three months. This is a big step for us, but given we are much better at being antisocial then social, it made sense to outsource this part of our business. It’s obviously important to have a social media presence, but not something either of us enjoy doing and therefore are not good at it. The lady we are working with lives in Canada and she’s using the pen name ‘Jane’. She started yesterday so it will be interesting to see how it all works out.